By STEPHANIE COSBY, Staff Writer
The University of Michigan was the lucky second stop on the four-city Her Campus College Fashion Week tour this past Saturday. Her Campus, an online community for college women, and co-sponsor U by Kotex offered Michigan collegiettes a “life upgrade” through a completely free and entertaining night that showcased local talent and college fashion for all occasions and sent attendees home with College Survival Kits.
Show host and Her Campus co-founder, president and publisher kicked off the night with UM-inspired attire and congratulations on Michigan’s win against Purdue. “Michigan should win football games all of the time. When they don’t, it’s a travesty,” she joked. Hanger also expressed excitement to be in Ann Arbor, as it was College Fashion Week’s only stop in the Midwest.
Hanger extolled the virtues of looking good and feeling good wherever you go on campus, even the gym. “Ladies, you know that if you look cute at the gym you’re going to crush it, you’re going to work harder, you’re going to run that extra mile,” she said (to which my friend and I immediately looked at each other and confirmed this truth).
Models decked out in LOFT, Nashelle, Not Your Mother’s hair products and much more demonstrated how to upgrade your fashion in the classroom, in the gym, on the weekend and at formals. Looks ranged from low-key to glamourous, ensuring there was something for everyone to emulate off the runway.
Between fashion sets, guests were treated to a bevy of local performers. Singer/guitarist duo Hannah Gross and Brandon Klein sent chills through the crowd with energetic renditions of Florence and the Machine’s Shake It Out and fun top 40 mash-ups. Performances also included a K-Pop duo doing their best Gangham style, two actor/singers belting tunes from the upcoming campus production of Hairspray, and Ann Arbor’s very own acapella group the Michigan G Men.
For an insta-upgrade, attendees received College Survival Kits with fun (yes, fun) Kotex products, organic candy, a healthy protein shake, makeup and hair product samples, and promotional cards that included a free burrito at Chipotle (yum).
For more information on College Fashion Week, go to www.collegefashionweek.com. To learn more about Her Campus, the main sponsor and media powerhouse that boasts 200+ campus branches, 3,000+ contributors, one million monthly readers and three innovative and inspiring young co-founders, check out www.HerCampus.com