By CHRIS ZADOROZNY, Sports Editor
The North American International Auto Show is held every year in the city that birthed the automobile. Every January, people from around the world come to Detroit for the NAIAS, which rakes in millions for the region.
Let’s face it, automobiles were the key to our success in the past and now, it gives us economic stability every year in the form of the auto show. This year, the show once again will be held at Cobo Center in Downtown Detroit, but it wasn’t going to continue in the coming years.
The 53-year old building plus arena wasn’t due for an upgrade and the show threatened to move elsewhere, to the suburbs specifically.
Novi would get the show, but it wouldn’t be the same, at least to the purists. Detroit is where the automobile was born, and heck, right where Cobo Center is built is where the city of Detroit was founded by Antoine de la Mothe Cadillac of France in 1701.
Now under renovation, the former Cobo Arena is being turned into a fantastic looking ballroom with glass panel walls with a view of the Detroit river.
The arena won’t be finished in time for the start of the Press Previews, which began just yesterday. What is close to finished is the brand new three-story atrium facing the riverfront, and Atwater St.
With a cost of $23 million alone for just the atrium, it’s only step one of many to get Cobo Center up and running into the 21st century. The former arena will become a 40,000 square foot ballroom with sweeping views of the city, giving birth to amazing reveals.
The auto show is bringing in more space to have more companies, and now that the automobile business is thriving once again, the show is expected to reach it’s highest numbers since before the economy crashed a few years ago.
Just like every year, Ford will have one high-profile display, being very interactive, bringing in the younger generation. General Motors always has a display that never ceases to amaze, and Chrysler is revamped since breaking off from Daimler. Last year, Chrysler revealed the Dodge Dart.
This year, a record breaking number of reveals are set for the show in the first two days of the show, the Press Preview. Starting on Saturday, January 19, 2013 through Sunday, January 27, 2013, you can check out one of the best auto shows, if not the best auto show in the world. Check out the website, www.naias.com.