Philipp Rauschnabel has brought smart glasses into his research and into the classroom.
Rauschnabel’s marketing students worked with the wearable computer technology this semester, with impressive results, Rauschnabel said.
“The students on our campus are very talented,” Rauschnabel said. “There is so much potential in the new technology and they recognized that the next step is going beyond the screen.”
Student Kelly Finch used smart glass technology to create an app that would allow restaurant staff to handle orders, and customers.
“Using the computer in the glasses can help you remember who ordered what dish. Even if they change seats, it can quickly help you identify how long it’s been since someone has last received a refill and it could give table progression information,” Finch said. “Smart glasses, with the right app, can make things much easier for everyone.”
In a 2015 article in the journal Computers in Human Behavior, Rauschnabel and co-authors Bjoern Ivens and Alexander Brem examined the relationship between personality traits and what users expected of smart glasses.
“People who had more open personalities intended to buy Google Glass for its functional benefits,” Rauschnabel said. “Extraverts who expected the trend to become popular were interested in adopting the technology to assimilate with others.”
“To my knowledge, it’s the first study to investigate augmented reality devices, like smart glasses, in a personal context,” Rauschnabel said.
He said there’s much more research to be done on the design, functions, uses and implications to smart glass and similar technologies.
“The benefits of having digital and physical information in your view field—that melding of those two worlds—will be important in the future,” he said. “We might not know exactly what it looks like right now, but with open minds, raised questions and creative applications, we’ll be ready for it.”